Thursday, July 22, 2010

BOC: Wk 2 Quiz

1.What is a booty pop and what is its significance?

A booty pop is essentially a bustle. A way to accentuate the buttocks that you were not blessed with in your life. It takes padding and has sewn them into the undergarments so it would appear to the naked eye that you have a “J-L” booty so to speak.

2. Who shops more online men or woman? What is the % in dollar ratio?

Proven studies show that men spend more money online but overall woman shop more than men. Women take their time and can be easily distracted while men are easy and they like to get in and get out. $4.3 billion (men) to $9.6 billion (woman)

3. Who spends more time online men or woman?

Women spend more time online shopping. Women are easily distracted and have more patience looking around than men do. Men go in to a store with a purpose and don’t want to spend anytime wondering around aimlessly, while most women can spend hours shopping either online or in the actual mall. Online shopping male around $15 billion a year.

4. What is the advantage marketers have with woman shopping online than men?

Women tend to be the ones shopping for everything in a household. Women shop for men too so the marketers can double their strategy of marketing but keeping costs down. They can grab the woman’s attention in all areas of shopping not just sticking to the norm of what women usually shop for.

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